Strategic corporate social responsibility Werther

Strategic corporate social responsibility Werther

Presenting the area of corporate social responsibility (CSR) as a constantly evolving field with direct impact on organizational strategies and success, this book links numerous subjects such as strategy, marketing and ethics, encouraging a multi-disciplinary approach to an issue that touches all aspects of an organization’s operations. Strategic Corporate Social Responsibility covers the full range of CSR topics with Internet links to related issues and is supported by real-life mini-cases. It joins the US and European perspectives of the authors, recognizing cross-cultural trends that are developing at different rates and in different regions of the world.

• Tytuł: Strategic corporate social responsibility
• Autor: William Werther
• Okładka: Miękka
• Stan: Używana
• Rok wydania: 2006
• Liczba stron: 356
• Wydawnictwo: inne
• ISBN: 9781412913737
• VAT: 5%
• Czas wysyłki: w ciągu 24 h
• Indeks: O.W.11.07.22

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